Friday, 18 March 2011

Research of an British media company

Bauer Media 
Bauer Media reaches over nineteen million UK adults across multiple media channels to identify what the customers wants are this is heavy market research. Bauer Media owns more than eighty influential media brands spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parker's, MATCH, Magic 105.4, Kiss 100, Kerrang!, Q and the Big City Network, our group of twenty local radio stations. Bauer’s business is built on millions of personal relationships with engaged readers and listeners. They connect audiences with compelling content, whenever, wherever, and however they want. They state that their ‘unique insight allows us to work closely with our customers to develop innovative solutions that create a difference to their business.’
Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people and has a 2008 turnover of 2.08 billion Euros
Bauer Media is a division of the Bauer Media Group; Europe’s largest privately owned publishing Group, the business is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognized and rewarded as being industry innovators.

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